This article on Advertising Age's website discusses how Starbucks has progressed it's social media strategy even further and started to cross the divide between Starbuck's physical and online environments. Chris Bruzzo, VP-brand content and online, says "that the company is benefitting from a trend toward this intersection between digital and physical. We're seeing the beginning of that," he said. "The experiences you have online can translate to rich offline experiences."

They are also doing loads of neat things with Facebook and iphone apps too. Read the full article here

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One of the growing topics ive noticed popping recently has been around phasing out IE6. This browser certainly takes the oscar award for being a terrible browser to build web applications around. The browser as its stands has many rendering bugs and lacks support for so many things that is simply a nightmare to work with. Im sure there are millions of developers out there that all feel the same.

The amount of time and money wasted in supporting this browser across the web is staggering. As a project manager this is not the best use of your resources as most of their time is spent on hacking layouts ensuring that everything looks right.

So is it right to kill off IE6 once and for all?

There was a time not so long ago when all web developers wanted to be using IE6. The goal back then was to kill off IE5. So now we are facing a similar history of behaviour to IE.

We yearn for the more modern versions, only to end up hating those same versions later on. This will not change with the death of IE6. Soon, it will be IE7 that we are trashing, and then IE8 will be the bane of our existence.
So while we celebrate the death of IE6, let us not forget that there will be a new thorn in our side to take its place in short order. IE7, you're next.

 

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A new online archive of TV shows has been launched called Seesaw. A number of broadcasters have signed up including BBC and Channel 4. It will feature current shows and old ones. The whole site will be supported by unskippable adverts and there are a number of brands that have already signed up including BT and Diageo. There will, in the future, be a premium service with micro payments for shows and no adverts. This sounds a lot like Spotify for TV and a very good way to monetise old TV shows without running an expensive DVD production. I'm just wondering if they take requests; I want to see Tinker, Tailor, Soldier, Spy again. Head here for the full story and here for the website itself.
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Google's latest application, Liquid Galaxy, has been highlighted in a live demonstration at the Technology Entertainment Design 2010 conference in the United States.

The project is a chamber in which the viewer is surrounded by LCDs displaying synchronised imagery from Google's Street View or Google Earth, giving the effect of flying through landscapes - including Google Earth's latest seabed imagery.

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The much talked about Google Buzz launched last night, Twitter was buzzing with comments about it all night.  While there is a lot of excitement round it some commentators are a bit cynical about just what a success it will.  But like all things Google I bet they have plans to make it bigger and better over the coming year.

 

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