Looking a Decade Ahead
This month sees the launch of the new Sarasin & Partners website. The global site reveals the new brand proposition, ‘Looking a Decade Ahead’ and includes a brand film which tells the story of Sarasin & Partners’ investment approach. The design of the site is all part of a marketing revamp that includes the brand proposition, brand look and feel and digital and content strategy.
Libertine’s role has included brand development, web design, build and content management.
Sarasin & Partners are an asset management company with a very definite investment approach. They have a very firm eye on the long-term, looking 10 years out to make investment decisions and putting all investments in the context of global themes that are likely to have a meaningful impact on the future business environment. Their real skill is spotting the businesses that are best placed to take advantage of these trends and as such represent real value from an investment perspective.
The website has been created to clearly communicate this approach to a broad range of business audiences and is supported by a wealth of content, opinion and functionality. View it here at www.sarasinandpartners.com