Artemis launches new US funds
Artemis recently launched a new team of Profit hunters led by Cormac Weldon of Threadneedle fame. Their focus on US Equities offers Artemis a whole new field in which to hunt. The brief was to launch these funds to the advisory audience in an impactful and bold way. Our response was a campaign that plays with a mix of the powerful symbolism of US icons and classic Artemis wit.