Artemis has just launched a confident new brand campaign that reflects on the financial turmoil of recent months and, with a compelling degree of honesty, expresses how they, the profit hunters, have faired. The first execution running in national press, outdoor and trade press uses an arresting visual of a scarred hunters face and a well summised line which says: Form is temporary, class is permanent. This is emphasisng the unique set of skills and culture found at Artemis which gives them confidence in the foundation of their investment approach, even if they have picked up a few scars along the way!