A lot of people think investment trusts are just safe and dull. And should be marketed that way.
We beg to differ. We’re Libertine, the creative agency for financial services, and we believe that brands in this sector deserve to be communicated in entertaining, memorable, relatable ways.
Because the fact is, investment trust investors are just as human as the next consumer.
And so, as you can see from our work for the Scottish Mortgage Trust, Scottish American Investment Company, Monks Trust and now, our brand-new rebranding campaign for Alliance Trust, we apply those principles to everything we do.
If you’d like to see what a more creative (and effective) approach to investment trust marketing looks like, contact us