In 2004, an outperforming and ambitious asset manager wanted an advertising campaign that reflected its proactive approach to fund management.
We identified the company’s courageous entrepreneurial spirit and decided to dramatize this to give them a unique positioning.
We invented the Profit and its nemesis the Profit hunter.
A campaign that’s still going from strength to strength fifteen years on. Ranked number one brand in the industry by Citywire. In that time Artemis’s assets under management have grown from £2bn to £29bn.