Not The Avengers, The Partners

IMGP’s investment approach is all about partnering with specialist investment firms from around the world to gain access to the very best talent. The big idea here was based on the iconic TV series of yesteryear, with silhouetted figures representing ‘The Partners’ as though they were The Avengers or The Persuaders, paired with the line ‘When you want the best. The very best.’ We borrowed the language of title sequences from those thriller series to inform the style of the film and the design of the collateral pieces, giving them an unusually bold and fresh look.